Netflix chief says 2016 will bring emphasis on family shows

PASADENA, Calif. -- Netflix says it will make a special effort to produce programming for children and families, with the streaming service offering 20 new programs in the category this year led by the Feb.

See Full Article

26 premiere of the "Fuller House" remake.

Ted Sarandos, Netflix chief content officer, said Sunday that there's not enough of this programming on traditional TV right now. The emphasis also coincides with Netflix's broadening subscriber base -- it's more than 19-year-old boys clicking onto the service now.

The streaming service is in only its fourth season of making original content with deep pockets that have made traditional TV networks envious. Sarandos, who said Netflix will spend $5 billion on content this year, aggressively fought back against recent criticism from rivals.

The remake of the popular "Full House" is highly anticipated. The network on Friday also made available new episodes of the teen-focused series "Degrassi." Jim Henson's company is making "Word Party," a show for preschoolers, and "Lost & Found Music Studios," premiering in April, is about striving teenage musicians. Also in April, the animated "Kong: King of the Apes" will update the King Kong series.

"The Get Down," a series starting this summer about the formative days of rap music, could appeal to both youngsters and their parents.

Netflix said it has 43 million subscribers in the United States, or more than a third of households with television, and 70 million worldwide. It has steadfastly refused to detail how many people watch their original programs, leading a rival to try and pull back the curtain this week.

NBC researchers said they used audio measurements from Symphony Advanced Media to estimate viewership for some Netflix programs. For instance, NBC said the comedy "Master of None" was seen 3.9 million times by viewers ages 18-to-49 over a 35-day period, while "Marvel's Jessica Jones" had 4.8 million youthful viewers during the same stretch of time. NBC argued this meant Netflix wasn't a serious threat to its business.

Sarandos said NBC released "remarkably inaccurate data that does not reflect any reality that we track," and said Netflix doesn't measure viewership in the 18-to-49-year-old demographic. He said NBC probably took the time to talk about Netflix "because it's more fun than talking about NBC's ratings."

He did not, however, release any specific data to dispute what NBC said.

One thing not in Netflix's immediate future: live programming, including news or sports. While Netflix has the technical ability to deliver live programming, it would muddle the company's chief marketing message that viewers can watch whatever they want whenever they want.

Sarandos also needled John Landgraf, CEO of the FX Networks, who complained Saturday of Netflix's big programming budget and has suggested that there are too many television shows being made for consumers to get a grip on.

"Is there too much TV?" Sarandos asked. "We don't think there's too much TV, and if there is too much TV, somebody else has to slow down."



Advertisements

Latest Economic News

  • Car makers concerned about Trump, says Canadian innovation minister

    Economic CTV News
    OTTAWA -- A Liberal cabinet minister says he's hearing concerns from auto makers about negative effects on their industry from a Donald Trump presidency. Economic Development Minister Navdeep Bains says he's had conversations with concerned automakers at the recent Detroit auto show and during his current visit to the World Economic Forum in Davos, Switzerland. Source
  • Trump uncertainty may be 'golden moment' for Canadian firms to invest: expert

    Economic CTV News
    OTTAWA - A well-known trade expert is pitching the counter-intuitive idea that widespread uncertainty tied to president-elect Donald Trump's protectionist vows has likely created a once-in-a-lifetime investment opportunity for companies. Export Development Canada's Peter Hall says he's been advising business leaders to consider swooping in on investment opportunities here and abroad while others sit idle from fear over the trade and tax changes being floated in the U.S. Source
  • Trump pays $25 million to settle Trump University cases

    Economic CTV News
    SAN DIEGO -- President-elect Donald Trump has paid $25 million to settle three lawsuits against his now-defunct Trump University, signalling that a judge's approval of a settlement agreement remains on track for March 30. Trump Entrepreneur Initiative LLC paid the money into escrow ahead of Wednesday's deadline, said plaintiff attorney Jason Forge, who represented people who took seminars that promised to teach success in real estate. Source
  • Manufacturing sales top expectations for November, gaining 1.5 per cent

    Economic CTV News
    OTTAWA -- Canadian manufacturing sales topped expectations in November as they climbed 1.5 per cent in the month to $51.8 billion. Economists had expected a gain of 1.0 per cent for the month, according to Thomson Reuters. Source
  • NewLeaf cancels more flights amid 'schedule change'

    Economic CBC News
    Budget flight company NewLeaf has cancelled more flights in Ontario, B.C., Alberta and Nova Scotia for the next few weeks. According to a memo sent to passengers, four flights — all on Sundays — have been cancelled, effective Jan. Source
  • U.S. ends probe of fatal Tesla crash without recall: AP source

    Economic CTV News
    WASHINGTON -- U.S. safety regulators will end an investigation into a fatal crash involving electric car maker Tesla Motors' Autopilot system without seeking a recall, a person briefed on the matter said Thursday. The National Highway Traffic Safety Administration scheduled a call Thursday about the investigation. Source
  • U.S. ends probe of Tesla fatal crash without seeking recall

    Economic CTV News
    WASHINGTON -- Tesla Motors Inc. won't face a recall or fine as a result of a fatal crash involving its Autopilot system, but U.S. safety regulators are warning auto manufacturers and drivers not to treat semiautonomous cars as if they were fully self-driving. Source
  • Genworth follows CMHC's lead and hikes premiums for mortgage insurance

    Economic CBC News
    Genworth Canada, the largest private mortgage insurer in Canada, has matched the CMHC's move earlier this week to hike the premiums it charges homeowners to insure their mortgages. On Monday, the housing agency raised its mortgage premiums across the board in response to new federal regulations aimed at increasing the amount of cash the CMHC has on hand to hold against their mortgages. Source
  • North Dakota landowners sue over Access easements

    Economic CTV News
    BISMARCK, N.D. -- A group of about two dozen North Dakota landowners is suing the developer of the disputed Dakota Access oil pipeline for alleged deceit and fraud in acquiring land easements. Already, landowners in Iowa await a state judge's ruling in another easement case regarding the $3.8 billion, four-state pipeline. Source
  • Saudi Arabia says compliance to oil output cut 'very strong'

    Economic CTV News
    DAVOS, Switzerland -- Saudi Arabia's energy minister says there's been "very strong compliance" by OPEC and non-OPEC oil countries to the production cuts agreed on in December. Speaking at the World Economic Forum at the Swiss ski resort of Davos, Khalid al-Falih said producers have gone "extra miles" and the majority have exceeded their agreed cuts. Source