Netflix chief says 2016 will bring emphasis on family shows

PASADENA, Calif. -- Netflix says it will make a special effort to produce programming for children and families, with the streaming service offering 20 new programs in the category this year led by the Feb.

See Full Article

26 premiere of the "Fuller House" remake.

Ted Sarandos, Netflix chief content officer, said Sunday that there's not enough of this programming on traditional TV right now. The emphasis also coincides with Netflix's broadening subscriber base -- it's more than 19-year-old boys clicking onto the service now.

The streaming service is in only its fourth season of making original content with deep pockets that have made traditional TV networks envious. Sarandos, who said Netflix will spend $5 billion on content this year, aggressively fought back against recent criticism from rivals.

The remake of the popular "Full House" is highly anticipated. The network on Friday also made available new episodes of the teen-focused series "Degrassi." Jim Henson's company is making "Word Party," a show for preschoolers, and "Lost & Found Music Studios," premiering in April, is about striving teenage musicians. Also in April, the animated "Kong: King of the Apes" will update the King Kong series.

"The Get Down," a series starting this summer about the formative days of rap music, could appeal to both youngsters and their parents.

Netflix said it has 43 million subscribers in the United States, or more than a third of households with television, and 70 million worldwide. It has steadfastly refused to detail how many people watch their original programs, leading a rival to try and pull back the curtain this week.

NBC researchers said they used audio measurements from Symphony Advanced Media to estimate viewership for some Netflix programs. For instance, NBC said the comedy "Master of None" was seen 3.9 million times by viewers ages 18-to-49 over a 35-day period, while "Marvel's Jessica Jones" had 4.8 million youthful viewers during the same stretch of time. NBC argued this meant Netflix wasn't a serious threat to its business.

Sarandos said NBC released "remarkably inaccurate data that does not reflect any reality that we track," and said Netflix doesn't measure viewership in the 18-to-49-year-old demographic. He said NBC probably took the time to talk about Netflix "because it's more fun than talking about NBC's ratings."

He did not, however, release any specific data to dispute what NBC said.

One thing not in Netflix's immediate future: live programming, including news or sports. While Netflix has the technical ability to deliver live programming, it would muddle the company's chief marketing message that viewers can watch whatever they want whenever they want.

Sarandos also needled John Landgraf, CEO of the FX Networks, who complained Saturday of Netflix's big programming budget and has suggested that there are too many television shows being made for consumers to get a grip on.

"Is there too much TV?" Sarandos asked. "We don't think there's too much TV, and if there is too much TV, somebody else has to slow down."



Advertisements

Latest Economic News

  • Nintendo records quarterly profit on Switch sales success

    Economic CTV News
    TOKYO -- Japanese video-game maker Nintendo Co. has reversed into profit for the April-June quarter from losses the previous year, boosted by the popularity of its Switch hybrid game machine. Kyoto-based Nintendo reported Wednesday a profit of 21.26 billion yen ($190 million) for the fiscal first quarter, improving from a 24.5 billion yen loss for the three months through June 30 last year. Source
  • Tembec reports second-quarter profit up from year ago ahead of takeover vote

    Economic CTV News
    MONTREAL -- Tembec Inc.(TSX:TMB) says it earned $17 million in its latest quarter, up from $9 million in the same quarter a year ago. The forestry company says the profit for the quarter ended June 24 amounted to 17 cents per share compared with a profit of nine cents per share in the same period last year. Source
  • Yellow Pages CEO leaves company, CFO named interim CEO

    Economic CTV News
    MONTREAL - Yellow Pages Ltd. (TSX:Y) says chief executive Julien Billot has left the company. The company says the board has named chief financial officer Ken Taylor as interim chief executive and has started a search for a permanent successor. Source
  • Sri Lanka deploys army to distribute fuel during strike

    Economic CTV News
    COLOMBO, Sri Lanka -- Sri Lanka's government deployed army troops on Wednesday to restore fuel distribution crippled during a strike launched by trade unions who want to stop leases of oil tanks to India and China. Source
  • Loblaw expects higher minimum wage rules and Quebec changes will hurt profits

    Economic CTV News
    BRAMPTON, Ont. -- Loblaw Companies Ltd. (TSX:L) says minimum wage increases in Ontario and Alberta and health care reform in Quebec are expected to hurt its bottom line. The grocery and drug store operator says the minimum wage increases announced in Ontario and Alberta are expected to increase its labour expenses by about $190 million in 2018. Source
  • World shares mostly higher as markets await U.S. Fed's decision

    Economic CTV News
    HONG KONG -- World stock markets were mostly higher Wednesday, lifted by another record day on Wall Street and buoyant oil prices. Investors were keeping a cautious eye on the Fed's upcoming interest rate decision. Source
  • EU court says deal cannot be concluded as is; Canada passenger data sharing breaches privacy

    Economic CTV News
    BRUSSELS -- The European Union's top court says in an advisory opinion that a deal between the EU and Canada on sharing airline passenger data breaches citizens' privacy and cannot be concluded in its current form. Source
  • Oil jumps as U.S. producers pull back, inventories drop

    Economic CBC News
    In the three-year-long drama that is the oil market, there was some good news this week, with signs that both U.S. shale producers and OPEC may be exercising some discipline. The U.S. oil rig count dropped two of the past four weeks, Anadarko Petroleum announced in its earnings report that it is cutting back on spending for the rest of 2017, and oil services company Halliburton said for the second time in recent weeks that its customers were tapping the brakes. Source
  • Celgene Corp. to pay $280M to settle cancer drug fraud suit

    Economic CTV News
    LOS ANGELES -- Celgene Corp. has agreed to pay $280 million to settle a whistleblower lawsuit alleging the pharmaceutical company committed fraud promoting a drug with a notorious history that was re-purposed to treat leprosy and another therapy for unapproved cancer treatments, federal prosecutors announced Tuesday. Source
  • Trump weighs replacing Fed Chair Yellen with ex-Goldman exec

    Economic CTV News
    WASHINGTON -- U.S. President Donald Trump said Tuesday that he's considering either re-nominating Janet Yellen for a second term as Fed chair or replacing her with someone else, possibly Gary Cohn, who leads his National Economic Council. Source