Has Fashion Santa got more 'selfie' game than Justin Bieber?

Justin Bieber might be a king of selfies, but Fashion Santa says, after taking hundreds of snaps with strangers over the last few weeks, he might be able to wrest that title away.

See Full Article

Fashion Santa has been such a big attraction at Toronto’s Yorkdale Shopping Centre, even Bieber wanted in, and headed over earlier this week to snap a pic with the hip mall Santa.

Fashion Santa – real name: Paul Mason – says it was an exciting moment.

“He’s a little bit famous, that guy,” Mason joked to CTV’s Canada AM Tuesday, noting that the bad boy pop star was on his best behaviour with him.

“I have to say he couldn’t have been more of a delight. He was great.”

Mason recounted that he tried to take the selfie with Bieber but couldn’t seem to get the angle right.

“I held the phone, and he said, ‘I think I do more selfies more than you,’ and grabbed the phone out of my hand,” he said.

“I was going to challenge him on that because after this campaign, I think I’ve done enough of them.”

For weeks now, the dapper mall Santa has been taking hundreds of photos with shoppers. For every selfie and photo posted on social media with the hashtag #YorkdaleFashionSanta, Yorkdale has been donating $1 to the SickKids Foundation, the charitable fundraising arm of Toronto's Hospital for Sick Children.

Fashion Santa says he’s delighted at how popular he’s been.

“The way it went viral, I couldn’t be more pleased,” Mason said. “Unexpected, but really great.”

Mason, who has been modelling for more than 30 years, says he did the same campaign at the mall last year. But this year, it went viral, which Mason ascribes to some artfully-shot promotional photos.

The shots included Fashion Santa standing in various parts of the mall wearing the finest holiday fashions. There was Fashion Santa in a tweed jacket and black jeans, dragging a Christmas tree; Fashion Santa in a red leather jacket taking a selfie, Fashion Santa in a white parka and boots in a glass-enclosed walkway.

Mason says those images of him as the more stylish version of old Saint Nick likely helped get the word out.

“This year, we upped the ante a little bit with the photography and the styling. And look what happened,” he said.

Fashion Santa has been the subject of headlines across Canada, the U.S. Europe and more.

As for how the big guy at the North Pole is reacting to Fashion Santa stealing all his thunder, Mason says it’s all good.

“Santa’s really pleased,” Mason said. “He told me: he’s really pleased.”

(Even us here at CTVNews.ca couldn't resist taking a shot with the dapper man in red.)

The morning crew on the @CTVNews digital team had a special visitor in the newsroom #YorkdaleFashionSantapic.twitter.com/0P1qiTBcLa

— CTV News (@CTVNews) December 22, 2015


Advertisements

Latest Entertainment News

  • SNL writer suspended for 'insensitive' tweet about Barron Trump

    Entertainment CBC News
    A Saturday Night Live writer has been suspended indefinitely after tweeting a poorly received joke about U.S. President Donald Trump's youngest son, Barron. A person familiar with the situation but not authorized to speak publicly told The Associated Press that Katie Rich was suspended immediately after writing an offensive tweet about the 10-year-old. Source
  • 'SNL' writer suspended for tweet about Barron Trump

    Entertainment CTV News
    NEW YORK - A "Saturday Night Live" writer has been suspended indefinitely after tweeting a poorly received joke about Donald Trump's 10-year-old youngest son, Barron. A person familiar with the situation but not authorized to speak publicly tells The Associated Press that Katie Rich was suspended immediately after writing an offensive tweet about the child. Source
  • Ryan Reynolds under consideration for Green Lantern return

    Entertainment CTV News
    He played Deadpool in a bad movie and again in a very good one, and executives at DC Entertainment are considering whether Ryan Reynolds could do the same for their Green Lantern character when "Green Lantern Corps" hits in 2020. Source
  • Alec Baldwin to host ’SNL’ for record-setting 17th time

    Entertainment Toronto Sun
    NEW YORK — At the dawn of the Donald Trump administration, “Saturday Night Live’s” own Trump — Alec Baldwin — will be back as the show’s guest host for the 17th time. The NBC show said Monday that Baldwin will host the Feb. Source
  • Hollywood takes on Calgary's 'mysterious and sexy' Bre-X scandal

    Entertainment CBC News
    Twenty years ago, a small Calgary-based mining company called Bre-X Minerals duped thousands of people out of millions of dollars. On Friday, the story of that company will be cast onto the big screen as the basis for the movie Gold, starring Matthew McConaughey. Source
  • Aaron Rodgers' family feud in spotlight after NFC championship loss

    Entertainment CBC News
    The Green Bay Packers' season may be over, but that doesn't mean their star quarterback's time in the hot seat is done. Following Green Bay's 44-21 loss to the Atlanta Falcons in the NFC championship Sunday, Aaron Rodgers' long-time girlfriend and actress Olivia Munn took to Instagram to voice support for her beau — and also disapproval of his family. Source
  • Canadian pop singer Alessia Cara to play 'Saturday Night Live' in February

    Entertainment CTV News
    TORONTO -- Alessia Cara is the latest Canadian performer set to take the stage for "Saturday Night Live." The 20-year-old pop singer from Brampton, Ont., will be the comedy sketch show's musical guest on Feb. Source
  • Matthew McConaughey relishes weighty role in ‘Gold’ [Video]

    Entertainment Toronto Sun
    NEW YORK — Matthew McConaughey is stretched out in a chair sunning himself in a hotel window, just like a big cat. A cool cat, that’s for sure. It’s a bit of a relief to see the actor, shaggy-haired and handsome as always, having just watched him in the new movie, Gold. Source
  • Music industry veteran Randy Lennox to receive Juno's Walt Grealis award

    Entertainment CTV News
    TORONTO -- Randy Lennox, once head of Universal Music Canada and now a leading executive at Bell Media, will be honoured at this year's Juno Awards. Organizers say the music industry veteran will receive the 2017 Walt Grealis Special Achievement Award for his longstanding commitment to Canadian music. Source
  • Soulja Boy charged with felony weapons possession

    Entertainment CTV News
    Los Angeles prosecutors on Monday charged Soulja Boy with felony weapons violations stemming from a police search of his home last month that found an assault weapon and a stolen police handgun. The Los Angeles County District Attorney's Office announced Monday that it had charged the rapper, whose real name is DeAndre Cortez Way, and that his arraignment was scheduled for Monday. Source